Insights and resources on virtual receptionists, customer experience, and small business growth.
Starting a business is an exciting time but can also be stressful and very involved with paperwork galore. According to the Small Business Association, more than 627,000 new businesses open their doors each year. Unfortunately, the same report found that around 595,000 businesses close every year, too, meaning that getting off to the right start…
When it comes to growing your business, what worked for advertisers five years ago does not have the same effect today. For example, social media marketing platforms are so inundated with paid advertisements that users are conditioned to ignore them completely. Instead of spending more and more on the same ad channels to be competitive,…
All businesses understand the value of customer acquisition, placing enormous amounts of time, energy, and money into attracting and converting new customers. Adding new customers to your roster is essential for growth, so this is a justified priority. Too many brands, however, stop there; they land one customer, and they move onto the next. This…
Every business with an online presence will experience it at some point. That dreaded, awful feeling that comes when you see a “less than glowing” review from a customer pop up online. Maybe their order came late, or not at all, or arrived broken. Perhaps they felt they ended up with lackluster customer service. We’re…
When you first launch your small business, it can feel like growth is happening slower than you ever thought possible. Every time you gain two new customers, you lose one, whether it’s because a contract ends or natural churn rates have taken hold. And while you know that once you gain traction with your business,…
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